Having keywords on domain names is a good old practice of SEO.
With the latest trends today, we go for branding. Then we’ll leave it up on how a website is optimized and marketed online.
Here are things to consider before purchasing a domain:
Additional information:
It is best to have SSL certificates for all domains. Whether your website is e-commerce or not.
Google continues to work with websites that are secure by default.
HTTPS websites load much faster than HTTP sites, and sites with faster speeds are more likely to rank better.
Since 2014, Google announced that websites with HTTPS would receive a minor ranking boost over websites that are not secure.
With the latest trends today, we go for branding. Then we’ll leave it up on how a website is optimized and marketed online.
Here are things to consider before purchasing a domain:
- Avoid numbers and hyphens. Hyphens are associated with spam websites and should be avoided.
- Have keywords, placed as prefixes or suffixes to grab attention. Preferably 2-3 words on your domain.
- Use the .com domain extension – the .com still carries the most trust with it. Unless you are an organization, it makes sense to use .org.
- Keeping it short and memorable – minimal risk of typo errors and misspells.
- Make it unique – domain is part of your brand.
Additional information:
It is best to have SSL certificates for all domains. Whether your website is e-commerce or not.
Google continues to work with websites that are secure by default.
HTTPS websites load much faster than HTTP sites, and sites with faster speeds are more likely to rank better.
Since 2014, Google announced that websites with HTTPS would receive a minor ranking boost over websites that are not secure.
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